Technical foundation: make sure AI can read you

Why this is step zero

AI engines can only cite what they can crawl, parse, and understand. A site with broken links, blocked viewport zoom, missing titles, slow mobile pages, or weak internal linking is harder for both Google and AI crawlers to make sense of — so you get left out of answers before the content even matters.

What "good" looks like

• No broken links or duplicate meta — every page returns 200, has a unique title and description.
• Fast on mobile — LCP under 2.5s, INP under 200ms, CLS under 0.1. ChatGPT Search and Gemini lean on the live web; slow pages get skipped.
• Clear internal linking + breadcrumbs — so crawlers (and AI) understand which pages are important and how they relate.

How this compounds

Technical health is the multiplier on everything else you do. The best FAQ hub in your industry won't get cited if the page times out or the crawler can't reach it. Fixing the foundation lifts every other tactic at once — SEO rankings, AI citations, and the trust signals that reputation depends on.

How Rankply does this for you

Every Platform Scan crawls your top pages, runs Google PageSpeed on your homepage, and flags broken links, missing schema, weak internal linking, and Core Web Vitals issues as ranked "fix this" cards in Recommendations. You can ship the fixes on your CMS yourself. If you work with a Rankply account manager, on-site fixes are part of every month: we find and fix what stops AI engines reading or citing your pages — done by us with CMS access, otherwise sent to you as exact instructions.