Competitor ad & feature monitoring

Know what your competitors ship — the week they ship it

In a fast market, the brands that win are the ones that notice a competitor's new campaign or feature early and respond before it sets the narrative AI repeats. Manual checking doesn't scale; a weekly automated watch does.

What weekly monitoring covers

• New ads via the official Meta Ad Library (no scraping — the legitimate API) so you see when a competitor launches a campaign and what message they're pushing.
• New features or pages via a weekly content-diff of competitor sites — so a quietly-shipped feature page doesn't catch you off guard.
• Change alerts delivered to your email and dashboard, with an AI-drafted angle for your counter-response.

Why it pays off

Competitor moves set the narrative AI engines repeat. The payoff is strategic: you stop reacting late and start shaping the conversation engines pick up.

How Rankply helps

If you work with a Rankply account manager, your monthly report shows which competitors AI engines name on your 30 prompts and which sources they cite. Weekly ad and site-change monitoring isn't part of the monthly account-manager service — ask us if you need it.